Which customer analytics matter most for Commerce?
The different types of retail commerce analytics. Which commerce analytics matter most for your retail business. And the value a commerce experience analytics solution can provide when introduced correctly.
Voice of Customer (VoC) — are you listening well enough?
How much of your working day do you spend talking? And how much do you spend listening? They say that great salespeople achieve an 80/20 ratio — for 80% of a sales call or pitch meeting, they actively listen to the client’s needs. Why should it be any different for brands?