Make any Content, Shoppable, Anywhere

At SimplicityDX we understand the eCommerce journey has changed. It is increasingly starting at the edge and crossing multiple touch-points on its path to the brand site.

These multi-step journeys cause a wide range of customer frustrations - from product availability, slow loading pages, errors, broken links, and fractured context, as prospective customers move from the rich world of discovery to the transactional world of the product landing page. Whatever the issue the result is a costly revenue leak.

Our mission is to transform commerce by boosting customer acquisition with the introduction of the SimplicityDX AI powered platform and Edge Storefronts.

The SimplicityDX Edge Shopping Platform is the first SaaS software to enable brands to build Edge Storefronts for every campaign, on any media. Meaning, every piece of content, anywhere, can have its own engaging Edge Storefront, created in minutes by marketers or auto-generated by artificial intelligence (AI).

The SimplicityDX team is dedicated to your success and brings an unrivalled range of eCommerce expertise, gained from a wide spectrum of startups, eCommerce retailers and leading software companies.

The importance of good and honest customer support is never underestimated at SimplicityDX and helping you get the highest value possible from our services is always front of mind for the team.

A global customer focused team

Our North American operations are run from our U.S. headquarters in San Diego, California.

Our operations in EMEA and the rest of the world are from our European Headquarters in Windsor.

Board of Directors & Advisors

Simon Murdock
Advisor and Lead Investor, Episode1

Highly experienced entrepreneur and early stage tech investor. Advisor & lead investor in SimplicityDX.

Charles Nicholls
Chief Strategy Officer and Director

Charles Nicholls is a social commerce expert & advisor to e-commerce startups. His work covers projects for e-commerce companies like Amazon & Google.

Moritz Zimmermann
Advisor and Lead Investor, 42CAP

I am a technology enthusiast. Disruptive tech has been a cornerstone of my life, and I wouldn't have it any other way.

Gerry Widmer
Chief Executive Officer and Director

Discover Gerry Widmer's impact on SimplicityDX. His innovative approach has been instrumental in shaping our company's vision and goals.

Management Team

Gerry Widmer
Chief Executive Officer and Director

Discover Gerry Widmer's impact on SimplicityDX. His innovative approach has been instrumental in shaping our company's vision and goals.

Charles Nicholls
Chief Strategy Officer and Director

Charles Nicholls is a social commerce expert & advisor to e-commerce startups. His work covers projects for e-commerce companies like Amazon & Google.

Ruth Peters
Chief Marketing Officer

Ruth Peters is an innovative and strategic business leader with a proven history in, digital media and go to market strategy.

Lindsay Moore
Chief Customer Officer

Meet Lindsay Moore, a driving force behind SimplicityDX customer centric thinking. Find out how her passion is integral in our commitment to excellence.

Investors

42CAP

42CAP are seasoned entrepreneurs turned investors. With Hybris and eCircle they previously built two of Europe's largest B2B software companies culminating in $1.6b cash exitsto SAP and Teradata respectively. The 42CAP credo Peers amongst Entrepreneurs is reflected in their investment approach, with which they support data- and technology-driven business models, product-focused founders and sustainable venture development. This background is appreciated by founder personalities, such as Nicolas Reboud (SHINE, Paris), Kristjan Vilosius (Katana, Tallinn), Gregor Stühler (scoutbee, Würzburg), Ben Askew(Packlink, Madrid), Konstantin Mehl (Kaia Health, Munich) and Alex Igelsböck (Adverity, Vienna).

Episode 1

Episode1 are a seed stage Venture Capital fund, investing in early stage software companies in the UK. The eight strong team is a combination of former entrepreneurs and experienced investor with connections with deep connections in Silicon Valley.

Episode1 are passionate about the technologies, the ideas and the business models that are reshaping the world. But most of all, they love the dreamers, the technologists and the creators that are making this happen. This means helping the founders across all areas of early stage company building, from hiring to refining the Go To Market strategy to making crucial introductions.

Make Social Commerce Work. Sign-up Today

Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Join our newsletter to stay up to date on social commerce and eCommerce news and views.
Subscribe
By subscribing you agree to with our Privacy Policy and provide consent to receive updates from our company.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.