EXECUTIVE BRIEFING
Customer Acquisition:
The Impulse Trap
Practical Strategies to acquire the right customers, profitably.
In this data-packed educational briefing we’ll look at new research which highlights what happens when customers buy on impulse, and the consequences for both brand and shopper.
We’ll also suggest best practices to acquire the ‘right’ customers, and how to do this profitably.
We’ll also suggest best practices to acquire the ‘right’ customers, and how to do this profitably.
The Impulse Trap
The majority of customers that buy on impulse frequently regret their purchase. Brands do too.
What You will Learn
- Hard data on the pitfalls of impulse purchases
- How customer buying journeys have changed
- How to acquire customers profitably and avoid the impulse trap
- Techniques to cut your Customer Acquisition Cost in half
Who Should Attend?
This is for e-commerce and executive leadership in consumer brands, retailers and agencies using paid social to acquire new customers.
Free online briefing
Learn the latest trends
and tactics from top expert
Charles Nicholls
eCommerce Expert
Strategy & projects for leading eCommerce companies worldwide, including