Recent data shows AI search engines have found 96% of brands. Yet, when consumers ask for product or category recommendations, 9 out of 10 brands are completely ignored by AI.

Traditional search optimization focused on getting crawled. But modern generative engines operate on trust and risk reduction. If an LLM cannot independently verify your brand’s claims, it skips you in favor of options it can validate.

Join us for an in-depth breakdown of how AI recommendations actually work under the hood and learn how to build the verification layer required to win the next era of shopper discovery.