Fix your edge shopping experiences

With more and more customers starting their shopping journey at the edge, providing a frictionless shopping experience between the social network and the brand sites is critical. But today clicking through from social frequently leads to broken experiences, out-of-stock products, and user frustration.

Landing on the Product Detail Page alone is a huge problem: 14% of site revenue is currently being lost, as traffic bounces off due to poor landing experiences. This makes it the biggest single leak in eCommerce, accounting for more than $700 Bn per year across the industry.

SimplicityDX fixes these common frustrations. It analyzes every digital interaction from the moment a shopper clicks on a social post or an advertisement through to landing on your eCommerce site and all the way through to your checkout process. Essentially, it shows you where all the big revenue leaks are and alerts you when new issues crop up.

Furthermore, SimplicityDX shows you the impact of out-of-stock experiences on your revenues, campaigns, and products so your merchandising, social marketing and agency teams can all be focused on driving revenue and great experiences

See which experiences are impacting revenue

SimplicityDX uniquely combines campaign, product availability and digital experience data to give you a joined-up view and show you the top revenue impacting issues you need to work on each day.

See which campaigns and products need fixing

SimplictyDX shows you which campaigns are driving customers to out-of-stock products, and which products and categories are most affected. Out-of-stock experiences frustrate customers no end, especially for featured or promoted products. And it makes no sense to continue advertising products that are not available to buy, frustrating customers in the process.  

Alerts & Automation

SimplicityDX contains a powerful alerting and automation tool which allows you to set up fine grain alerts on any part of your site’s experience. Get alerted when errors spike, elements of your site are broken, when inventory issues are affecting conversions and much more. Automatically detect dead links and user frustration and get alerted. Notify the right people with targeted rich email alerts, or get notifications in your favourite apps like Slack, Microsoft Teams and Jira.Alerts can also be configured to automatically pause advertising campaigns that are driving traffic to poor experiences or out-of-stock products.

Get first hand customer feedback

SimplicityDX makes it easy to collect feedback directly from your customers using intelligent on page feedback surveys. Automatically ask your customers for feedback at key points in their journey, such as when they are struggling or experience an issue.See which issues are affecting most customers and jump straight into a session replay to watch what they were doing wrong and see where they were struggling. Identify common trends in your feedback and identify ways to improve your site’s experience.

Session Replay

SimplicityDX analyzes every digital interaction on your eCommerce site. Its high fidelity replay leaves no room for doubt. Sessions of interest are highlighted so you can find and fix issues quickly and avoid replaying multiple sessions.Important events such as conversation, errors, rage, struggle and customer feedback are automatically flagged, making it easy for you to identify customer issues when watching a reply.

Error Tracking

SimplicityDX features advanced error and warning tracking functionality which helps you identify which error and warning messages users are seeing on your site. Whether it’s form validation errors, out of stock messages or 404 warnings, every single error is tracked and searchable through our simple interface.

Dev Tools

Visualize all your customer experience data in beautiful dashboards that show what’s happening in real time.SimplicityDX tracks every technical data point across your site’s experience:

SimplicityDX tracks every technical data point across your site’s experience:

  • Request & Response.  See every network request made by each page with the full headers and body data.
  • Google Lighthouse Performance Metrics. Dom render time, cumulative layout shift, server response time and much more are all monitored as standard.
  • Console Errors.  Identify and resolve common console errors with rich data and search.

Create your own custom visualizations based on any of your customer data.

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